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996 Accessories

Porsche Classic enamel sign – “Sport der Persönlichkeit”

PCG00099912

With the benefit of hindsight, we know which advertising messages of the past were particularly popular, and we have used this knowledge to produce a series of high-quality enamel signs displaying advertising messages from the early years. The 40x60 centimetre design weighs approximately 2.5 kilogrammes and has a convex shape, which makes it particularly stable. With their clear colours and high-gloss UV coating, the signs are not only long-lasting but also look like miniature works of art. These reproductions of advertising messages allow us to reacquaint ourselves with the most popular Porsche advertisements of all time. The world’s leading advertising agencies competed for the chance to dream up these clever slogans, many incorporating puns which still raise a smile today.

 

The graphic designer Hanns Lohrer produced a whole series of advertisements in the early 1960s that showed colourful images of the Porsche 356 and sporting symbols of that era together. Iconic advertisements themed around sports, including golf, skiing, hunting and horse-riding displayed slogans such as “Sport der Persönlichkeit” (Sports personality) or “Fahren in seiner schönsten Form” (Driving in its purest form), highlighting the brand values of sportiness alongside everyday practicality.

Additional information
A total of ten variants are available.


Size Guide

Collections: 996 Accessories

Type: Unknown Type



Related Items


Sizing Chart

*Please note that all apparels are imported, your selected product will be in European size, which is a size smaller than the US fit (e.g. selected size S = US XS, M = US S).

WOMEN
 
XS
S
M
L
XL
XXL
D
34
36/38
38/40
42
44
46
F
36
38/40
40/42
44
46
48
I
38
40/42
42/44
46
48
50
USA
6/8
10/12
12/14
18
18
20
GB
6
8/10
10/12
14
16
18
MEN
 
S
M
L
XL
XXL
3XL
D
46/48
48/50
50/52
54
56
58
F
42/44
44/46
46/48
50
52
54
I
46/48
48/50
50/52
54
56
58
USA
36/38
38/40
40/42
44
46
48
GB
36/38
38/40
40/42
44
46
48
CHILDREN
D
92/98
104/110
116/122
128/134
140/146
F/I
90
102
114
126
138
USA/GB
2
4
6
8
10
BABY
D
56/62
68/74
80/86
F/I
52/58
64/68
76/82
USA/GB
0-3M
3-9M
9-18M